Using different file types to save content
When creating a website you want it to load as fast as possible. This means saving any image files in as small a file size as you possibly can without reducing quality. You can do this really easily by simply changing the file type from JPEG to a PNG.
You can also reduce the resolution for web. If you have a logo or image that was produced for print. It will be at a super high resolution (around 300dpi) which ensures a high level of detail and colour precision. This is not needed for websites which show images at just 72dpi.
Decreasing the resolution of your images to this will still look crisp and detailed on a website whilst remaining small in file size.
You can also reduce the resolution for web. If you have a logo or image that was produced for print. It will be at a super high resolution (around 300dpi) which ensures a high level of detail and colour precision. This is not needed for websites which show images at just 72dpi.
Decreasing the resolution of your images to this will still look crisp and detailed on a website whilst remaining small in file size.
When having links to documents on your website, you should think about having them accessible as PDF files. These open up in the browser as a new tab or window rather than downloading it to the users device. This is a better option as it saves space on their devices as well as keeping trust as many people are sceptical about downloading things.

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