You want as many people as possible to be able to enjoy your website and keep coming back for more.

Not everybody is the same and some people may have disabilities that mean they can't use the web in the same way as you do. For example, blind people can use text-to-speech devices that will speak out the text on a page to them. Dyslexic users can often have trouble reading on certain backgrounds or with coloured text. 

In order to reach the widest audience possible it is important to make your website as accessible as possible which can be done in a number of ways.

Colour – colour blindness – there are different types of colour blindness ie- the person sees everything in monochrome colours – these people tend to get mixed up with red and green hues. Making sure your website is not dependant on colours in general ensures that they can read text easily. Having black text on a white background is best practice and ensures most people will be able to read it.

Images - ‘Alternative text’ tags on your images so that it helps blind users using text-to-speech software and/or text-to-Braille hardware. Don’t make your website dependent on images. Use a mixture of text and images to ensure fairness to all users.

Multimedia – When having videos – it would be nice to have captions and audio descriptions for those who are hard of hearing. If this is not possible then a transcript of the content in text would be sufficient & can also be read by a text-to-speech programme.

Text - Having links underlined and italicised/bold helps colour blind users to differentiate between links and text. Black text on a white background is easiest to read for most people.

Structure – Using headers, titles and other structures help users navigate complex pages and elements.